I've been teasing you with it for weeks and it's finally arrived, Urban Pop Life's new section called Personal Pop Style. I travel with my camera and when I see someone exhibiting personal pop style I'll capture an image of it and share it with you.

Personal Pop Style is about expressing yourself with what you've got. It may be a Fendi bag and six inch heels or and H&M scarf, Old Navy jeans and Chucks. The bottom line here is a focus on ordinary people expressing extraordinary style. It's not so much the price of each piece, but how it all comes together and the way you pull it off that matters most. I've never been a label whore, but I've been told that I have a distinct style. Not to mention in these economic times it's those who know how to put what they've got together who will rock the asphalt runway. Labels aren't required, but there's nothing wrong with them either (I want my McQueen Pumas...lol).

First up - Damien. I ran into Damien uptown in Harlem, NY. Damien resides in Harlem and works at the front desk of a famous hotel in midtown Manhattan. When I ran into Damien he was on his way to file his taxes. New Yorkers do everything with style. His sense of style is casual, trendy and urban. Hot look for a cold day. Damien definitely Pops!

For more info on me visit my official website
www.rickyday.net

Hooded coat by Calvin Klein, inner zippered jacket by Zara, grey sweatshirt (vintage - brand unknown), black jeans (H&M), black sneakers (Zara) and bag (H&M)